Ethics

Our promise to you – Vision Advertising’s code of ethics

Vision Advertising believes that you should do business with a company that is dedicated to honor, integrity, value and managing the relationship with the client first.

To that end, we propose the following code of ethics that Vision Advertising adheres to.

Transparency

Vision Advertises provides transparency wherever possible. From detailing out contract and/or sales terms, or working with in a competitive environment where multiple companies may be involved, we believe that clearness of communication is essential.

Effect

A key element of determining what decisions are to be made is the effect on the overall relationship and benefit to our clients and colleagues. Many companies believe the bottom line is the key factor in decision-making, and to be sure, the overall health of a company should include its financial well being. However, Vision Advertising believes that the FOCUS should be on the relationship which has a beneficial effect on the long term financial well being of all involved parties. When companies concentrate on finances over concepts such as the effect of business decisions on all interested parties, it becomes a very slippery slope, from which many companies never recover.

Fairness

We consider fairness as THE core concept of how Vision will do business. The golden rule states “do unto others as you would have them do unto you”. However, we believe we should go even further – in that we believe one should also “do unto others as THEY would have be done”. While an impossible standard to practice 100 percent of the time, we will make every attempt to make those we work with happy with the end result.

Statement of Values[i]

• We believe we should stick with our core business values, to maintain a solid reputation for integrity and ethics.
• The welfare and motivation of our staff is critical to our success.
• Employee’s behavior will be directed from and informed by Management’s business style and process.
• Any business partnership should be sure to share both vision and values.
• The relationship with our customers is key; it neither starts nor stops when a sale is made.
• Our competition is essential, as it provides a key motivation for us to challenge and revisit our methods for providing service to our customers.
• Payment terms will be honored.
• Financial transactions shall be transparent to involved parties, and confidential to any other parties, barring appropriate legal or judicial instruction to the contrary.
• We believe we individually should contribute to the community, but we also want to provide our services and expertise in ways that we can to provide for community development.
• We welcome suggestions for improvement and any advice our colleagues and clients may have so we can improve our overall relationships.

Ethics Mission Statement (via Code of Conduct)

• Communication and Awareness Raising
  • We will send our code, or a summary of it, to all employees in the company and to new employees as part of the induction process. We will provide our customers and vendors information that pertains to them, through this document/page. Any changes will be reflected transparently, but may change without prior notice.
  • Use all available communication channels to raise awareness of the policy and code.
  • Ensure everyone is aware of the consequences of breaching the code of conduct.
  • Ensure that everyone is aware of how to make inquiries or how to report suspected breaches of the code of conduct.
  • Make copies of the code available to business partners (suppliers, customers etc.) and explain how they need to comply.
  • Reinforce an ethical culture with reports in newsletters on ethical issues and dilemmas faced by the organization and its employees.
  • Consider the use of reminders to staff and community at large of our ethical values and commitment.
• Understanding Through Training

Our aim is to raise the ethical sensitivity of all involved parties so that they know when decisions involve ethical choices support is available for their decisions. We will also be clear about what is acceptable business practice and what is not, and why ethics and integrity are important to the organization.

• We commit to addressing ethical issues in all appropriate training programs.
• Ensure that all levels of staff are trained to understand the ethics code and policy and how they work.
• Cultural Reinforcement

A code and policy will be most effective where a culture of high ethical standards exists and is reinforced consistently across the organization.

• Leadership example – Our management commits to leading by example in all areas of how we should do business, and how we wish to be perceived by our community for our integrity.
• Contracts and reviews – We have codified our commitment in various documents and contracts with clients, colleagues and employees. We highly recommend that due diligence is paid to these documents, as they clearly spell out what we feel is the best possible approach to fulfilling our obligations.
• Speak Up
  • Vision Advertising promotes a “Speak Up” policy by anyone involved with us. We absolutely appreciate and require all business to be done on an above board manner, and expect clear communication to provide the key element in providing the best possible services to our clients and employees.
• Governance, Monitoring and Accountability
  • Governance – Vision Advertising works with business leaders in the community on various projects and business interests. In providing transparency and an opportunity for community involvement in our success, we have invited some of these key players to act as a body that we can go to in the event of a question on behavior. No company is truly able to provide objective self-criticism all of the time, so we appreciate our colleagues in their commitment to assisting us when conflicts arise.
  • Reporting – Vision Advertising commits to transparent reporting of any mediation as appropriate, and as approved by all involved parties, including, but not limited to: Vision Advertising managers and directors, the aforementioned governance committee, and/or any other client, employee or vendor (who have a right to have their interests protected). Said reporting will either be available as a link to this page, or will be available upon request to our office.
  • Self-Assessment/Registering of Complaints – Vision will have a proactive 2-pronged approach to conflicts that may arise.
    • to provide regular self-assessments on an overall AND case-by-case basis. Documentation, through contract, email, or project signoff will accompany each case to provide resolution and any agreements reached to provide for that resolution.
    • Anyone may lodge a formal, confidential complaint to concerns {at} vision-advertising(.)com, or by mail to our office to the attention of the CEO. Vision takes all concerns and complaints seriously, so we encourage you to feel free to voice your comments. We would appreciate reasonable language and a tone of partnership in resolution. While we will respond to all complaints or concerns, we seek to engender an atmosphere of resolution (and to provide services and an environment that minimizes complaints in the first place!)
  • Re-Visions – Vision Advertising reserves the right to modify this page and/or policy at its sole discretion. This page will be considered to reflect the current policy of Vision Advertising. (Please be sure to refresh your browser if it does not automatically check for new pages, to avoid any confusion.)