The Insane Case AGAINST Having a Web Site

Web site marketing

Considering one of the top services of Vision Advertising is web site design and development, you’d think I’d universally promote and endorse everyone having a web site, right?   Seems logical… except that it isn’t a clear cut answer for everyone. Over the last few days, I’ve been conversing with a referral from California about a… [Continue Reading]

Just for Laughs

Tiny Offices

Think you have a tiny office?  You do if this comic REALLY speaks to you.  ;)  Enjoy!

Do Squeeze Pages Really Work?

Squeeze Pages Diagram

A squeeze page is a web page – which has the sole purpose of capturing a new lead and filling your pipeline – that offers something for free (or discounted) in exchange for information from your new lead.  The general approach includes a collection of at least a first name and email address, but some squeeze pages gather much more… [Continue Reading]

Twitter Marketing Success for CEO’s

Twitter for CEO's

Twitter is a highly celebrated, but largely misunderstood tool.  I’ve been on it for a few years myself, and have certainly experience the ups/downs of using the site.   It looks SO simple, doesn’t it?   The tool is indeed simple (very), but the proper leverage thereof is not easy at all.  Nor is any… [Continue Reading]

16 Lessons for New Business Owners

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So you’ve just started a business! Congratulations. Now buckle up. Be prepared for the best and worst experience of your life, all rolled into one. I’m not kidding.  I LOVE my company, my job and what we do, and actually, every day is fantastic.  Now.  I really couldn’t ask for a better company, team or… [Continue Reading]

BranchOut on Facebook vs. LinkedIn – Which is Better?

saving

Watch this segment featuring our President & Founder, Laura L. Briere and you decide!  Here are the links you’ll need. http://www.linkedin.com https://apps.facebook.com/branchout/

Facebook Places vs. Foursquare, Which to Choose

facebook-logo_1699507c

Okay, so your business has its own website, Facebook, and maybe Twitter. You’re all set… or are you?  Well, not quite. There is one new trend that is quickly rising within the social media field and it is what’s known as a “location-based service.” What is that exactly? Well, location-based services are applications for your… [Continue Reading]

Our newest accolade from the Better Business Bureau…

Torch-Award-2011-photo-of-Laura-&-Jen

“The concept of trust in marketing is almost a paradox because there are no guarantees, and outcomes are unpredictable. Despite that, trust and ethical practice is at the core of Vision Advertising. It is our mission to create and nurture relationships of trust and reliability with those we serve, but also within our company to… [Continue Reading]

Help a Breast Cancer Patient Feed Her Family, Put Gas In Her Car

breast-friends-connection-fundraiser

Imagine not being able to afford to put gas in your car… and you need it to get to chemotherapy treatments so you can survive breast cancer. Does that sound stressful and horrible to you? It does to us, and we want to help women in our area that need it. Look in your heart and… [Continue Reading]

Vision Advertising & Client Highlighted on WCVB Channel 5′s Chronicle

chronicle5

In September 2010, Vision Advertising was approached to contribute to a story for (Boston) Channel 5′s Chronicle program about Facebook. Wanting to see a success story, we offered to highlight Scizzors, one of the earliest adopters of our Facebook programs. Beginning about 02:07 into the story through 04:00, Vision Advertising’s Laura Briere, along with Scizzors… [Continue Reading]