Blog Topic:Content Marketing - Vision Tue, 26 May 2026 15:53:32 +0000 en-US hourly 1 https://wordpress.org/?v=7.0 https://vision-advertising.com/wp-content/uploads/V-Vision-150x150.png Blog Topic:Content Marketing - Vision 32 32 Google Search Changes May (or May Not) Change SEO Forever https://vision-advertising.com/blog/2026/google-search-changes-may-or-may-not-change-seo-forever/ https://vision-advertising.com/blog/2026/google-search-changes-may-or-may-not-change-seo-forever/#respond Tue, 26 May 2026 15:53:32 +0000 https://vision-advertising.com/?p=14640 Last week, as part of its Google I/O conference on Tuesday, Google announced sweeping upcoming changes to how Google Search would function in the near future. Instead of typing in your keywords and getting a page back with links, future interactions would work much more like talking with a generative AI agent, or an “intelligent […]

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]]> https://vision-advertising.com/blog/2026/google-search-changes-may-or-may-not-change-seo-forever/feed/ 0 What Do Your Customers Think of AI Marketing? https://vision-advertising.com/blog/2026/what-do-your-customers-think-of-ai-marketing/ Mon, 18 May 2026 17:24:22 +0000 https://vision-advertising.com/?p=14634 Generative AI has changed the marketing landscape, enabling business owners to generate text and images on demand for their marketing. But it hasn’t necessarily changed the landscape for the best. With low-effort AI “slop” being the new baseline for small business marketing, it can be easy to hate it. Before discarding it for your own […]

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]]> Marketing for Boring Industries: Options for Promoting the Unglamorous https://vision-advertising.com/blog/2026/marketing-for-boring-industries-options-for-promoting-the-unglamorous/ Mon, 11 May 2026 18:58:43 +0000 https://vision-advertising.com/?p=14629 Your unglamorous business isn’t going to go viral by having your staff do the latest TikTok dance. And that’s okay. If you’re a boring service, making it big on social media probably isn’t going to translate those views into additional sales. Instead, when it comes to marketing for boring industries, you need to focus on […]

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]]> If You Sell Services, You Need an Agency That Does Services Marketing https://vision-advertising.com/blog/2026/if-you-sell-services-you-need-an-agency-that-does-services-marketing/ Mon, 02 Feb 2026 19:16:21 +0000 https://vision-advertising.com/?p=14559 The above statement might sound obvious, but over the years of consulting and marketing for businesses, we’ve heard similar stories: “Our marketing agency couldn’t bring in leads,” “Our website never saw activity,” or “We spent so much money on ads with no conversions.” The issues here aren’t that they were bad marketing agencies, websites, or […]

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]]> The Overlap of Search Engine Optimization and Generative Engine Optimization https://vision-advertising.com/blog/2026/the-overlap-of-search-engine-optimization-and-generative-engine-optimization/ Tue, 20 Jan 2026 21:47:42 +0000 https://vision-advertising.com/?p=14541 When it comes to people finding your business online, the last 25 years have been dominated by search engines. And just as search engines were the portal to the internet then, we’re seeing a similar trend with AI now. Where people once asked Google questions, they now ask the same questions to ChatGPT and other […]

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]]> Ask Engine Optimization (AEO) Isn’t Hard—If You’ve Done SEO https://vision-advertising.com/blog/2025/ask-engine-optimization-aeo-isnt-hard-if-youve-done-seo/ Mon, 03 Nov 2025 11:00:08 +0000 https://vision-advertising.com/?p=14480 Want your website to show up when people ask AI questions? You need Ask Engine Optimization (AEO). This can be hard to start cold, but if you’ve already done Search Engine Optimization for your marketing (especially your website), you’re already 90% of the way there. Learn where there’s overlap, what SEO best practices are the […]

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]]> Social Media Marketing: The Underrated Value of Consistency https://vision-advertising.com/blog/2025/social-media-marketing-the-underrated-value-of-consistency/ Mon, 27 Oct 2025 10:00:40 +0000 https://vision-advertising.com/?p=14462 The actual strategy for social media marketing changes with platform, demographics, and your production value/budget, but the mindset you approach this marketing with shouldn’t. Like co-hosts Laura and Julia talk about in their episode, The Mindset That’s Fueling the Most Scalable Businesses Right Now, sticking to simple ideas and key plans is what makes a […]

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]]> Why Your Outsourced Marketing Needs to Be Human https://vision-advertising.com/blog/2025/why-your-outsourced-marketing-needs-to-be-human/ Mon, 13 Oct 2025 10:00:03 +0000 https://vision-advertising.com/?p=14457 As “marketing as an app” services further integrate AI and automation into their client onboarding and interactions, the value to businesses that need marketing done for them drops. As covered in the episode, The Human Touch Is Back: 5 Ways to Stand Out in a Tech-Heavy World, outsourced marketing needs to provide that human connection […]

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]]> Marketing from First Principles: Two Things to Remember https://vision-advertising.com/blog/2025/marketing-from-first-principles-two-things-to-remember/ Mon, 29 Sep 2025 10:00:49 +0000 https://vision-advertising.com/?p=14449 The latest marketing tool, a “game-changing” app, and the social media landscape: these are constantly in flux with new options and promises of being the next big thing. Whether you’re just starting marketing or starting over after being burned, it’s essential to approach your marketing from first principles. Much like co-hosts Laura and Julia discuss […]

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]]> The Fight Against AI Marketing Slop https://vision-advertising.com/blog/2025/the-fight-against-ai-marketing-slop/ Mon, 22 Sep 2025 10:00:36 +0000 https://vision-advertising.com/?p=14434 AI isn’t inherently bad, but it is easy. AI platforms like ChatGPT and DeepAI have lowered the bar for creating marketing copy and images. This sea change, driven by the rise of AI marketing slop, has paradoxically raised minimum expectations. In the podcast episode, The Death of Generic: Why Your Marketing Must Be a Knife, […]

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