Blogs tagged as:facebook ads - Vision Mon, 03 Feb 2025 14:00:57 +0000 en-US hourly 1 https://wordpress.org/?v=6.9 https://vision-advertising.com/wp-content/uploads/V-Vision-150x150.png Blogs tagged as:facebook ads - Vision 32 32 Are You Spending Too Much on Ads (or Too Little)? https://vision-advertising.com/blog/2024/are-you-spending-too-much-on-ads-or-too-little/ Mon, 12 Aug 2024 16:40:39 +0000 https://vision-advertising.com/?p=14092 In the enVisioning Success podcast episode, Cutting Costs and Getting Rid of Waste, co-hosts Laura and Julia provide anecdotes and advice on assessing costs and stepping back from just throwing money at the problem. This includes things like your marketing budget and ad spend. But how do you assess the success or failure of your […]

The post Are You Spending Too Much on Ads (or Too Little)? appeared first on Vision.

]]> What’s the Difference Between Boosted Posts & Ads on Facebook? https://vision-advertising.com/blog/2023/whats-the-difference-between-boosted-posts-ads-on-facebook/ Mon, 09 Jan 2023 21:06:52 +0000 https://www.vision-advertising.com/?p=10372 With around 2.9 billion users, Facebook is still, by far, the most popular social media platform worldwide. It’s part of the reason why advertising on the site is an attractive option for all kinds of companies looking to reach different audiences. And for small to medium-sized businesses in particular, running ads on Facebook is typically […]

The post What’s the Difference Between Boosted Posts & Ads on Facebook? appeared first on Vision.

]]> A Procrastinator’s Guide to Last-Minute Holiday Marketing https://vision-advertising.com/blog/2022/a-procrastinators-guide-to-last-minute-holiday-marketing/ Mon, 21 Nov 2022 08:00:14 +0000 https://www.vision-advertising.com/?p=10332 The holiday season is rapidly approaching, and for the first time in three years, this one is expected to be without significant COVID-19 restrictions in place. While 2020 holiday marketing was heavily digital out of necessity, the “new normal” we’re experiencing in 2022 still puts precedence on these online components. But as always, with so […]

The post A Procrastinator’s Guide to Last-Minute Holiday Marketing appeared first on Vision.

]]> CWE Webinar Series: Advertising on Facebook and Instagram https://vision-advertising.com/blog/2022/cwe-webinar-series-advertising-on-facebook-and-instagram/ Fri, 21 Oct 2022 19:08:26 +0000 https://www.vision-advertising.com/?p=10293 Social media advertising can be a great way to highlight your business on that platform and direct excited customers (and potential customers) to your products or services. But between understanding terminology, setting targeting and ad budgets, and figuring out how to make great ads, social media advertising can be challenging for small businesses and entrepreneurs.   […]

The post CWE Webinar Series: Advertising on Facebook and Instagram appeared first on Vision.

]]> Marketing Analytics: CPC Isn’t Advertising’s Only Important Metric https://vision-advertising.com/blog/2022/marketing-analytics-cpc-isnt-advertisings-only-important-metric/ Fri, 14 Oct 2022 16:46:04 +0000 https://www.vision-advertising.com/?p=10288 CPC. Cost Per Click. Anyone who has run online ads is familiar with this metric, and for many, it’s the end all, be all of their marketing analytics related to those ads. But is focusing on running ads to maximize CPC and only focusing on CPC in analytics and reporting afterward seeing the forest for […]

The post Marketing Analytics: CPC Isn’t Advertising’s Only Important Metric appeared first on Vision.

]]> Why Did the Facebook Advertising Boycott Fail? https://vision-advertising.com/blog/2020/why-did-the-facebook-advertising-boycott-fail/ Fri, 14 Aug 2020 16:47:23 +0000 https://www.vision-advertising.com/?p=9365 By the end of July, more than a thousand companies reduced or completely suspended their advertising on Facebook. Major corporations, including Mars, HP, and Coca Cola, continue to remain steadfast in their boycott of the social media platform. However, despite their efforts to foster change regarding Facebook’s free speech and misinformation policies, their actions have […]

The post Why Did the Facebook Advertising Boycott Fail? appeared first on Vision.

]]>