Blogs tagged as:Marketing Analytics - Vision Fri, 23 Jan 2026 19:52:44 +0000 en-US hourly 1 https://wordpress.org/?v=6.9 https://vision-advertising.com/wp-content/uploads/V-Vision-150x150.png Blogs tagged as:Marketing Analytics - Vision 32 32 Is Your Agency Quiet? What Proactive Marketing Looks Like https://vision-advertising.com/blog/2026/is-your-agency-quiet-what-proactive-marketing-looks-like/ https://vision-advertising.com/blog/2026/is-your-agency-quiet-what-proactive-marketing-looks-like/#respond Mon, 26 Jan 2026 17:00:33 +0000 https://vision-advertising.com/?p=14547 One of the constant complaints we get from prospective clients is that their last marketing agency “didn’t do anything.” And while almost all marketing agencies provide passive services such as hosting or updates, what they really meant was that they weren’t seeing this marketing working and would have to actively poke and pester their agency […]

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]]> https://vision-advertising.com/blog/2026/is-your-agency-quiet-what-proactive-marketing-looks-like/feed/ 0 3 Places to Start Planning Your Marketing for Next Year https://vision-advertising.com/blog/2025/3-places-to-start-planning-your-marketing-for-next-year/ Mon, 15 Dec 2025 11:00:47 +0000 https://vision-advertising.com/?p=14497 While our co-hosts Laura and Julia focus on a specific year in their podcast episode, Where to Go Big: The Strategies Worth Doubling Down On in 2026, much of the marketing they review is timeless. Know what else is timeless? Planning your marketing for next year this year. If you’re having trouble starting, then this […]

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]]> Why Your Outsourced Marketing Needs to Be Human https://vision-advertising.com/blog/2025/why-your-outsourced-marketing-needs-to-be-human/ Mon, 13 Oct 2025 10:00:03 +0000 https://vision-advertising.com/?p=14457 As “marketing as an app” services further integrate AI and automation into their client onboarding and interactions, the value to businesses that need marketing done for them drops. As covered in the episode, The Human Touch Is Back: 5 Ways to Stand Out in a Tech-Heavy World, outsourced marketing needs to provide that human connection […]

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]]> What Marketing Analytics Should You Focus On? https://vision-advertising.com/blog/2025/understanding-marketing-analytics/ Mon, 16 Jun 2025 11:00:32 +0000 https://vision-advertising.com/?p=14352 Alongside every website, social media platform, and ad buy are marketing analytics and reporting showing you how it performs. However, for businesses unaccustomed to such data, especially small businesses that are already struggling with basic marketing, it can be overwhelming. In the most recent podcast episode, Most of What You’re Measuring Doesn’t Matter, co-host Laura […]

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]]> Cutting Ineffective Marketing Strategies https://vision-advertising.com/blog/2025/cutting-ineffective-marketing-strategies/ Mon, 13 Jan 2025 21:35:10 +0000 https://vision-advertising.com/?p=14206 Still clinging to that TikTok page or ad campaign that’s as effective as a leaky bucket? Let’s face it… if it hasn’t gained any traction from your avatar by now, it’s probably won’t. You’re not just wasting time and expertise—you’re flushing good money down the drain. It’s time to cut your losses, stop pretending things […]

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]]> The Short and Long-Term ROI of Marketing https://vision-advertising.com/blog/2024/the-short-and-long-term-roi-of-marketing/ Mon, 19 Aug 2024 13:00:37 +0000 https://vision-advertising.com/?p=14096 In the enVisioning Success podcast episode, Spending Money Wisely to Grow Your Business, co-hosts Laura and Julia talk about making business investments and monitoring their success. Marketing is such an investment, with short and long-term return on investment (ROI) strategies to grow your business’s online presence, boost your reputation, and increase your lead generation. Today […]

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]]> Are You Spending Too Much on Ads (or Too Little)? https://vision-advertising.com/blog/2024/are-you-spending-too-much-on-ads-or-too-little/ Mon, 12 Aug 2024 16:40:39 +0000 https://vision-advertising.com/?p=14092 In the enVisioning Success podcast episode, Cutting Costs and Getting Rid of Waste, co-hosts Laura and Julia provide anecdotes and advice on assessing costs and stepping back from just throwing money at the problem. This includes things like your marketing budget and ad spend. But how do you assess the success or failure of your […]

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]]> Why Marketing Reporting Is Worth It, Especially with Outsourcing https://vision-advertising.com/blog/2024/why-marketing-reporting-is-worth-it-especially-with-outsourcing/ Wed, 10 Jul 2024 16:00:53 +0000 https://vision-advertising.com/?p=14041 In the enVisioning Success podcast episode, Spotting the Posers: Red Flags in Marketing Service Offers, co-hosts Laura and Julia talk about working with businesses that have been burned by marketing agencies in the past, culminating in their top-five list of red flags that prospective marketing agencies show. A lack of transparency and communication is a […]

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]]> Reviewing and Making Strategic Changes with Marketing Analytics https://vision-advertising.com/blog/2024/reviewing-and-making-strategic-changes-with-marketing-analytics/ Mon, 10 Jun 2024 20:00:03 +0000 https://www.vision-advertising.com/?p=10977 Marketing—good, strategic marketing—usually takes a while to show results. Search engine optimization (SEO), social media marketing, and reputation management all have long timelines, and even quick-returning ads need refinement for the best ROI. Not only do these need to run, but you also need the ability to review their success and failures to readjust marketing […]

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]]> The Marketing Analytics Behind Your Customer Journey https://vision-advertising.com/blog/2024/the-marketing-analytics-behind-your-customer-journey/ Fri, 19 Jan 2024 20:17:59 +0000 https://www.vision-advertising.com/?p=10889 For those not deep in marketing lingo, the term “customer journey” sounds like a pretty soft concept. While most business owners are familiar with the idea of a sales funnel, the customer map takes it a few steps further on either end, creating a map of how customers find and stay with your brand, not […]

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