Blogs tagged as:Marketing Department - Vision Mon, 26 Jan 2026 21:49:27 +0000 en-US hourly 1 https://wordpress.org/?v=6.9 https://vision-advertising.com/wp-content/uploads/V-Vision-150x150.png Blogs tagged as:Marketing Department - Vision 32 32 Building a Marketing Department for Your Company https://vision-advertising.com/blog/2024/building-a-marketing-department-for-your-company/ Mon, 29 Jul 2024 13:00:21 +0000 https://vision-advertising.com/?p=14064 As your company grows and changes course, you might find how you’ve done marketing in the past—either ad-lib or with outsourcing—isn’t working for you anymore. This is discussed in our enVisioning Success podcast episode When Hiring Internally Makes Sense and is expanded here. Whether your website needs are too complex for a one-every-five-years build, you […]

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]]> Marketing Options Without Building Out Your Marketing Department https://vision-advertising.com/blog/2024/marketing-options-without-building-out-your-marketing-department/ Mon, 15 Jul 2024 15:36:29 +0000 https://vision-advertising.com/?p=14055 Marketing is an organic part of any business, and it’s one whose responsibilities and scope can creep up on a business as it grows. The problem arises when the needs of your business that are typically solved by marketing (actively growing your business’s lead generation) can’t be adequately addressed by how you’ve done things in […]

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]]> 4 Steps for Marketing and Sales Team Collaboration Success https://vision-advertising.com/blog/2024/4-steps-for-marketing-and-sales-team-collaboration-success/ Mon, 18 Mar 2024 17:43:04 +0000 https://www.vision-advertising.com/?p=10927 The effectiveness of your sales and marketing teams is increased if they work together—marketers can better line up leads for the sales team, and salespeople can better dial in target markets. But what if you’re having trouble getting your marketing and sales teams to collaborate? These are themes explored in several of the enVisioning Success […]

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]]> The Marketing Needed to Pre-Qualify Leads for the Sales Teams https://vision-advertising.com/blog/2024/the-marketing-needed-to-pre-qualify-leads-for-the-sales-teams/ Mon, 04 Mar 2024 19:22:57 +0000 https://www.vision-advertising.com/?p=10918 Your sales team has only so much time in the day—especially if your only sales team is you as a business owner. Having your marketing team pre-qualify leads for the sales team is a win-win, making the sales funnel smoother and increasing the effectiveness of your marketing while generating more valuable leads for sales. It’s […]

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]]> 3 Solutions to Stop Your Sales and Marketing Disconnect https://vision-advertising.com/blog/2024/3-solutions-to-stop-your-sales-and-marketing-disconnect-2/ Mon, 26 Feb 2024 19:32:43 +0000 https://www.vision-advertising.com/?p=10912 Marketing and sales were made for each other—literally. Marketing aims to make it easier for your sales team to sell, with everything from lead generation to producing sales themselves. But sometimes, your marketing and sales teams aren’t on the same page. In the enVisioning Success podcast episode, From Messaging to Engagement: Bridging Marketing with Sales, […]

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]]> A Marketer’s Perspective on Mergers & Acquisitions https://vision-advertising.com/blog/2023/a-marketers-perspective-on-mergers-acquisitions-2/ Mon, 20 Nov 2023 21:04:47 +0000 https://www.vision-advertising.com/?p=10844 In our podcast episode, Mergers and Acquisitions: Opportunities and Pitfalls, Julia and Laura discussed the importance of mergers and acquisitions when it comes to business strategy, especially the importance of building trust and rapport with the affected parties before signing on the line. In this article, we’ll explore another aspect of M&A: how marketing factors […]

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]]> How Having No Marketing Department is Costing You https://vision-advertising.com/blog/2023/how-having-no-marketing-department-is-costing-you/ Mon, 16 Oct 2023 12:00:29 +0000 https://www.vision-advertising.com/?p=10825 Building a business from the ground up isn’t easy, and it’s easy to overlook a marketing department on your way to the top. But once you hit a plateau, that missing component might be holding you back. From better strategy to better branding and larger audiences, learn what you’re missing out on with no marketing […]

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