
Are You Targeting the Right People with Your Ads?
Ad spend is one of the fastest ways to get your service or product in front of as many people as possible. However, the cost, in this case, significant amounts of money, means it’s very
Dive into Vision’s Blog for top-notch marketing and advertising insights. Discover practical tips, industry trends, and strategic advice to elevate your business.
Ad spend is one of the fastest ways to get your service or product in front of as many people as possible. However, the cost, in this case, significant amounts of money, means it’s very
Alongside every website, social media platform, and ad buy are marketing analytics and reporting showing you how it performs. However, for businesses unaccustomed to such data, especially small businesses that are already struggling with basic
Cutting corners to save money on content can seem appealing in the short term, but it often leads to low-quality output that can damage brand loyalty. In the podcast episode, Cheap Marketing Works? The High
While social media platforms are essential for engaging with your audience, there are other powerful digital marketing strategies that can enhance your overall marketing efforts. In their podcast episode, No Need for a Website If
In the enVisioning Success podcast episode, Spending Money Wisely to Grow Your Business, co-hosts Laura and Julia talk about making business investments and monitoring their success. Marketing is such an investment, with short and long-term
In the enVisioning Success podcast episode, Cutting Costs and Getting Rid of Waste, co-hosts Laura and Julia provide anecdotes and advice on assessing costs and stepping back from just throwing money at the problem. This
One of the marketing pitfalls discussed in the enVisioning Success podcast episode, The Benefits of Partnering with a Marketing Agency, is spaghetti marketing. Co-hosts Laura and Julia have many years of experience consulting with businesses
Data-driven marketing and advertising is vital to ensure your time, effort, and money spent has the biggest impact. But is your data wrong? Are your marketing strategies based on false assumptions and bias? In our
Marketing and sales have a lot in common. The biggest similarity? They both have to find your customers in order to do their jobs. And while inbound marketing can beat cold-calling any day, both need
If your business runs advertisements on Facebook or Instagram, more often than not, your ads probably get approved without any issues and run at their scheduled times. But have you ever had an ad get
With Meta Verified rolling out a month ago and the ongoing “Blue Checkmark” woes of Twitter, now seems a good time to talk about paid social media verification (along with other subscription options), especially from
For those outside of the industry, marketing and advertising may seem like—and are often used as—interchangeable terms. While the two concepts are closely related, they aren’t the same thing. And in order for your business