Blog

Dive into Vision’s Blog for top-notch marketing and advertising insights. Discover practical tips, industry trends, and strategic advice to elevate your business.

Website hosting text on black brick background.

Why Where You Host Your Website Matters

It’s easy to take the internet for granted… until you need a website. Putting aside picking how you will build the website (that’s an entirely different blog), you first need to figure out where the

Cheesecake with a slice out of it, denoting how advertising is a part of marketing.

The Difference Between Marketing and Advertising Online

We get the confusion when it comes to understanding the difference between marketing and advertising – after all, while our name is Vision Advertising, we’re a digital marketing agency. It’s one of the reasons you’ll

Drawing of a website being constructed with cranes and scaffolding.

Industry Specific Website Pages You Need for Your Site

Not all websites are created equal, and not all industries have the same needs. While the basics of a website are usually true between all industries (front, services, about us, and contact page), many industries

Marketing team discussing new plan.

Getting the Most Out of Your New Marketing Partner

Just signed on the dotted line with a new marketing company? Are you about to?  Either way – this is exciting and can be intimidating because you may not know how to get the most

Matching Your Business with Your Email Marketing Platform II

Match Your Business with Email Marketing Platforms II

In part I of this blog, we discussed what functions of email marketing are the most important to you and your business. In this blog, we’ll give a rundown on two email marketing platforms that

Blog writing on laptop.

3 Tips to Take Your Business Blog to the Next Level

Here at Vision, I write a lot of blogs. I’ve written… I can confidently say “hundreds” for both B2B and B2C clients and for this website. And more than just writing them, we’ve looked their

Social Media printed on textiles.

The Leap into Social Media as an Established Brand

For new brands, social media is a way of establishing a customer base. For older brands that are already successful, social media is about expanding that customer base. This blog is for the latter: established,

Question mark heap on table.

Questions to Ask When Interviewing Digital Marketing Agencies

To learn more about a potential marketing partner, it’s important to ask questions. However, it’s all about asking the right questions: ones that provide the most useful information. If you’ve ever attended a seminar about

Google AdWords campaign setup concept image.

What Are the Ideal Industries for AdWords?

Over here at Vision, we’ve run our fair share of Google AdWords campaigns. On campaigns that I’ve worked on personally, we’ve had ones that worked fantastically, ones that have worked satisfactorily, and ones that we

Facebook on business laptop.

Can You Effectively Promote B2B Services on Facebook?

While other social media platforms might be “up and coming,” it’s Facebook that is the current social media giant with 2.07 billion (with a b) monthly active users and 68 percent of US adults having