Marketing Strategy

Dive into Vision’s Blog for top-notch marketing and advertising insights. Discover practical tips, industry trends, and strategic advice to elevate your business.

How to Avoid Undervaluing Your Marketing

Treating marketing like an easy add-on to your business? Think again. If you’re not leveraging marketing to its full potential, you’re leaving serious cash on the table. Good marketing isn’t something that’s just “nice to

A magnifying glass hovering over a page of statistics

Cutting Ineffective Marketing Strategies

Still clinging to that TikTok page or ad campaign that’s as effective as a leaky bucket? Let’s face it… if it hasn’t gained any traction from your avatar by now, it’s probably won’t. You’re not

Person sitting at desk, with a finger pointing to a gear icon.

Optimizing Your Marketing Automation Strategy

The difference between success and struggle often comes down to one factor: staying ahead of the marketing curve. With technology moving at lightning speed, it’s crucial to leverage the right tools to keep your business

Finger pointing to the word delegate, with it branching off into human icons.

Delegation Strategies: The Art of Letting Go

If you own a business and you’re still trying to do everything yourself, it’s time to take a seat and listen up. I know, it’s hard to admit. But you just can’t. Here’s the truth

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Becoming a Thought Leader: Break the Mold

In today’s crowded digital landscape, it’s not enough to simply produce content and hope for the best. To stand out, you need to become a thought leader — someone who consistently creates innovative, high-quality content

Optimize Your Marketing Post-Acquisition

Acquiring a new business? It’s an exciting opportunity to expand your reach, but there’s a lot to figure out— especially when it comes to marketing. After acquisition, take a step back and evaluate. Yes, you

Hand holding magnet that is attracting people to it.

The Importance of Customer Retention

In today’s business landscape, it’s easy to get obsessed with chasing the new, shiny client. But don’t forget, your existing customers are probably worth more than the next big fish you’re trying to reel in.

Best Practices for Strengthening Relationships with Customers

Building and maintaining strong customer relationships is essential for long-term business success. Customers who feel connected to your brand are more likely to stay loyal and engage positively with your business. In their podcast episode,

Icons with red arrows denoting delegation from a manager to other workers with background of a business man with pen.

Why (and How) You Should Delegate Your Marketing

As a business owner or other C-suite executive, at some point, marketing became your job on top of your other duties. And that’s probably where it has stayed, your marketing (and marketing skills) being brought