Public Relations

Dive into Vision’s Blog for top-notch marketing and advertising insights. Discover practical tips, industry trends, and strategic advice to elevate your business.

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Marketing Trends Fail Without Marketing Fundamentals

You’ve read an article. You’ve watched a short-form video on social media. You’ve asked your AI chatbot of choice. And you think you’ve found the marketing silver bullet. Whether we’re talking to prospects, answering social

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The Importance of Customer Retention

In today’s business landscape, it’s easy to get obsessed with chasing the new, shiny client. But don’t forget, your existing customers are probably worth more than the next big fish you’re trying to reel in.

Best Practices for Strengthening Relationships with Customers

Building and maintaining strong customer relationships is essential for long-term business success. Customers who feel connected to your brand are more likely to stay loyal and engage positively with your business. In their podcast episode,

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Engagement Marketing: How Do You Talk to Customers Online?

Engagement. If you’re working on marketing your business and brand, you’ve probably heard this term (maybe even seen it in metrics on social media analytics), but what does it really mean? Engagement is when customers

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Three Rules for Building Brand Trust on Social Media

Social media can be tricky for a brand to navigate, especially during a fast-evolving situation where your company is expected (or being asked) to respond. Have you built up your social media to this moment

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Getting Customer Feedback to Improve Your Marketing

How do you tell if your marketing is working? While tracking conversions and sales leads can take you so far, it’s important to hear from customers directly about what is and isn’t working when it

Graphic of a press release

Should You Send a Press Release?

Regardless of your business’ size or industry, there are many instances in which something happening at your company may be considered news—whether for good or bad—by the public. Yet, there are also plenty of instances