Dive into Vision’s Blog for top-notch marketing and advertising insights. Discover practical tips, industry trends, and strategic advice to elevate your business.
When we start a discussion with clients, one of the first parts of our consultation is to go over their current marketing and their current business goals and see how the two line up. Often,
Your brand – your company’s identity – should first and foremost be the story that you are telling. Controlling this narrative on the internet isn’t about tricky advertising or whitewashing over gaffs: it’s about being
Ever since the Cambridge Analytica scandal, people have grown more aware of the sheer volume of private data that platforms from Google to Facebook share to their ad creators and sell to third parties. This,
How do people find and connect with your business online? From Facebook to Google, from contact forms on your website to third-party apps, this network of online websites and tools is how you connect with
Many businesses enjoy using social media marketing because it is free (big asterisk here, but we’ll touch more on this later). Because of this, for many paying for advertising on social media is antithetical to
For many businesses, event management has two major stages: event planning, where the event is designed, budgeted for, and set up; and the event itself. When events underperform (i.e., people don’t show) or the events
Even with a completed website, your search engine marketing (SEM) shouldn’t end there. Updating existing content by providing a steady stream of blogs, building out your website pages to help with your website SEO content.
The month of June is Pride Month, where you’ll see many companies switch out their logos and headers for rainbow versions and slogans such as “Love is Love.” This is an example of online branding
Video content is growing to be more and more popular to many businesses for a marketing tactic. It has grown so much that it’s almost expected that you have a video on your website. Video
I was doing an online live workshop recently, and in advance of it, I ran a poll to see what additional topics people wanted me to cover during the Q&A sections. The winner? By a
There’s a saying: “Make new friends but keep the old. One is silver, and the other gold.” For almost all businesses, their strength and income are based on who currently uses their products and services,
