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Generative AI has changed the marketing landscape, enabling business owners to generate text and images on demand for their marketing. But it hasn’t necessarily changed the landscape for the best. With low-effort AI “slop” being
Building a voice on social media is the difference between engagement and estrangement with your customers. In the podcast episode, Marketing Tactics to Leave in the Trash This Year, co-hosts Laura and Julia lament vanilla
Want your website to show up when people ask AI questions? You need Ask Engine Optimization (AEO). This can be hard to start cold, but if you’ve already done Search Engine Optimization for your marketing
As “marketing as an app” services further integrate AI and automation into their client onboarding and interactions, the value to businesses that need marketing done for them drops. As covered in the episode, The Human
AI isn’t inherently bad, but it is easy. AI platforms like ChatGPT and DeepAI have lowered the bar for creating marketing copy and images. This sea change, driven by the rise of AI marketing slop,
AI is everywhere, promising everything, but businesses that have gone all-in often find the shortcomings themselves. In the podcast episode AI Won’t Save You—If You Suck at Marketing, co-hosts Julia and Laura talk about these
