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Technology changes how people find your business. It used to be that the best way to get in front of customers was print, from newspapers to the yellow pages; then it became radio and TV;
Last week, as part of its Google I/O conference on Tuesday, Google announced sweeping upcoming changes to how Google Search would function in the near future. Instead of typing in your keywords and getting a
When we talk about AI nowadays, we’re mostly thinking about generative AI producing text, images, and videos of various qualities. And while AI slop is certainly an issue for end consumers and the unwary user,
AI is everywhere, promising everything, but businesses that have gone all-in often find the shortcomings themselves. In the podcast episode AI Won’t Save You—If You Suck at Marketing, co-hosts Julia and Laura talk about these
With the rise of large language models like ChatGPT, a milquetoast blog can be produced at the click of a button. In their most recent podcast episode, Marketing Should Attract AND Repel—Stop Watering It Down,
Everyone’s talking about authentic marketing right now, and for good reason. Heading into 2025, we saw a major shift: people moved away from generic content and started craving something real. But at the same time,
AI is everywhere. Content creation, social posts, even customer service—there’s no shortage of tools claiming to revolutionize your marketing. But here’s the thing: AI in marketing is only as good as the strategy behind it.
