
10 Common Mistakes of Social Media Marketing
A business has to pour a lot of resources into social media marketing, so it can be really frustrating when it doesn’t pay off. But it’s important to realize it’s not the social media platform
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A business has to pour a lot of resources into social media marketing, so it can be really frustrating when it doesn’t pay off. But it’s important to realize it’s not the social media platform

Last week, we hosted the other half of our marketing webinar on Facebook Live, Your Brand is More Than Your Logo! While we’ve done many marketing workshops and other events in the past, using Facebook

Last week, we had our first marketing webinar, right our Facebook page. While we’ve done many marketing workshops and other events in the past, using Facebook Live allowed us to reach even more people. What

Your business’s social media marketing should start with your business brand, but not end with it. The personal Facebook, Twitter, LinkedIn, and Instagram accounts of your company’s leaders should augment your business’s social media presence.

At the end of March, myself representing Vision, Phil Hollow of FeedBlitz, and about 20 local entrepreneurs and marketing professionals tackled one of the hardest questions of a business: what is your brand? The workshop

Social media is a great way for companies to interact with and influence their customers. Retail, restaurant, and tech companies in particular can find these platforms a great way to reach thousands of their customers

When I say the word “branding,” what do you think of? If you’re the owner of a company, branding should hold a special place in your heart. Branding is how a customer sees your company,

It’s ironic that my industry – which is marketing – whose single purpose is to connect clients with customers is so filled with our own opaque jargon and buzzwords. And while many of these terms

Everyone wants their company to be successful. Success can take the form of sales, gross net income, online ratings, and reviews. One feature that can help increase the success of these characteristics would be your

You know as a business you should have a social media presence, but it can often feel like a huge hurdle. Social media engagement requires planning, design, and constant posting and monitoring. However, that first

Simply put, there is no way to remove your business from Yelp. Users who want to post a review generate the business listing, and while you can claim the listing and manage it in some