Marketing Department

Dive into Vision’s Blog for top-notch marketing and advertising insights. Discover practical tips, industry trends, and strategic advice to elevate your business.

Image of abstract links between various parts of a marketing department.

Building a Marketing Department for Your Company

As your company grows and changes course, you might find how you’ve done marketing in the past—either ad-lib or with outsourcing—isn’t working for you anymore. This is discussed in our enVisioning Success podcast episode When

Sales and marketing teams in a meeting with a presentation.

4 Steps for Marketing and Sales Team Collaboration Success

The effectiveness of your sales and marketing teams is increased if they work together—marketers can better line up leads for the sales team, and salespeople can better dial in target markets. But what if you’re

A frustrated business man.

3 Solutions to Stop Your Sales and Marketing Disconnect

Marketing and sales were made for each other—literally. Marketing aims to make it easier for your sales team to sell, with everything from lead generation to producing sales themselves. But sometimes, your marketing and sales

Mergers and Acquisitions Blocks

A Marketer’s Perspective on Mergers & Acquisitions

In our podcast episode, Mergers and Acquisitions: Opportunities and Pitfalls, Julia and Laura discussed the importance of mergers and acquisitions when it comes to business strategy, especially the importance of building trust and rapport with

People in a marketing department look over laptops, tablets, and printouts of marketing analytics.

How Having No Marketing Department is Costing You

Building a business from the ground up isn’t easy, and it’s easy to overlook a marketing department on your way to the top. But once you hit a plateau, that missing component might be holding