Marketing Strategy

Dive into Vision’s Blog for top-notch marketing and advertising insights. Discover practical tips, industry trends, and strategic advice to elevate your business.

Business Myths That Are Holding You Back: Time to Break the Rules

Are you building a business by blindly following “the rules?” Well—you might just be setting yourself up for failure. Just because something is widely accepted doesn’t mean it’s right—or even effective.  Breaking those rules? That’s

Meta Business Spam Messages: What to Do and How to Stay Safe

Scammers are always getting smarter, and their latest trick involves fake account warnings sent to your Meta business page on Facebook. They claim you’ve violated Meta’s policies, threaten to shut down your page, and provide

Overcoming Growth Barriers with Strategic Marketing

Ever feel like you’re doing everything you can to market your business, but nothing seems to stick? It’s frustrating, but you’re not alone. Many struggle to grow when they are pouring time into their business,

The High Cost of Marketing Mistakes

Marketing mistakes aren’t just a minor setback — they can be a major drain on your business. Whether it’s wasting time, damaging your reputation, or facing legal trouble, the risks of marketing missteps are real,

Meta’s Shift: The End of 3rd Party Fact-Checking

Familiar with the “false information” labels that pop up underneath Facebook and Instagram posts? If you’ve seen them, you’ve likely noticed that third-party fact-checkers have been the ones determining whether misleading information is being spread.

Computer surrounded by DIY tools.

The Hidden Dangers of DIY Marketing

The internet is full of tutorials and templates that promise to turn you into a marketing pro overnight. Who needs to hire someone when you can do it yourself, right? Well… think again. The truth

How to Avoid Undervaluing Your Marketing

Treating marketing like an easy add-on to your business? Think again. If you’re not leveraging marketing to its full potential, you’re leaving serious cash on the table. Good marketing isn’t something that’s just “nice to

A magnifying glass hovering over a page of statistics

Cutting Ineffective Marketing Strategies

Still clinging to that TikTok page or ad campaign that’s as effective as a leaky bucket? Let’s face it… if it hasn’t gained any traction from your avatar by now, it’s probably won’t. You’re not

Person sitting at desk, with a finger pointing to a gear icon.

Optimizing Your Marketing Automation Strategy

The difference between success and struggle often comes down to one factor: staying ahead of the marketing curve. With technology moving at lightning speed, it’s crucial to leverage the right tools to keep your business

Finger pointing to the word delegate, with it branching off into human icons.

Delegation Strategies: The Art of Letting Go

If you own a business and you’re still trying to do everything yourself, it’s time to take a seat and listen up. I know, it’s hard to admit. But you just can’t. Here’s the truth

Optimize Your Marketing Post-Acquisition

Acquiring a new business? It’s an exciting opportunity to expand your reach, but there’s a lot to figure out— especially when it comes to marketing. After acquisition, take a step back and evaluate. Yes, you