What is TikTok, and Is It Good for Selling?
As business owners, we tend to market only on platforms we feel comfortable with. When new social media trends arise, it can feel like you’re losing ground when it comes to marketing. However, all social
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As business owners, we tend to market only on platforms we feel comfortable with. When new social media trends arise, it can feel like you’re losing ground when it comes to marketing. However, all social
We’ve all had that moment where we’ve looked at a company’s social media – from an expensive commercial to a simple text post – and thought, “What the hell were they thinking?” While we all
As a marketing agency, we’re often brought in to help when in-house marketing staff needs a hand-up – or in extreme cases when bosses have laid off marketing staff because they don’t see a return.
Video now reigns supreme on Instagram. Are you having trouble making the shift and keeping engagement? If you hope to generate engagement using Instagram videos, you need to know how to expertly execute the video
Like all things related to technology, Instagram is constantly evolving. Although being added to the platform in mid-2019 – what feels like a century ago – many users are still unfamiliar with creator accounts. While
Social media trends have the benefit of being quickly adopted. With quarantine contributing to consumers’ internet usage, these trends have caught fire even quicker than before. This rapid evolution in the field has presented businesses
Many businesses have been born from hobbies, and it’s the path to a fulfilling career for many entrepreneurs. While starting your own business can be intimidating, the efforts are often rewarding. Yet, there’s nothing small
Social media is another way to blend strategy and creativity to draw consumers, and as a business, it’s important to decode the disconnect between your brand and ordinary users. Fortunately, the answer to this problem
When it comes to marketing your business, one of your biggest tools will always be yourself. People buy from people, and the more you can get yourself out there being seen, heard, and engaging with
While the internet can make the world a very big place, it can also make it a very cramped one as a business owner. The COVID pandemic has squeezed businesses out, but it’s also squeezed
Instagram is continuously finding ways to revolutionize its platform, making it an ideal location to gain free exposure for your business. However, regardless of the ever-evolving features, without the right tools at your disposal, the
Social media levels the playing field for companies big and small. While having buying power certainly helps with ad campaigns, a smart approach to strategy and creativity is what truly helps a business shine. But