Welcome to enVisioning Success, the podcast that’s all about helping you see your business with clarity.
If you’re a business owner looking to gain fresh insights, make smarter decisions, and navigate the ever-changing landscape of entrepreneurship, you’ve come to the right place. Our show is designed for entrepreneurs, CEOs, and visionaries of all stripes, whether you’re a seasoned pro or just starting out. We believe that knowledge is power, and with the right vision, you can achieve remarkable success.
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Reviewing and Making Strategic Changes with Marketing Analytics
Marketing—good, strategic marketing—usually takes a while to show results. Search engine optimization (SEO), social media marketing, and reputation management all have long timelines, and even quick-returning ads need refinement for the best ROI. Not only do these need to run, but you also need the ability to review their success and failures to readjust marketing
3 Signs You Need to Invest in Strategic Marketing
You know you have to do marketing for your business, and you’ve probably done marketing in the past, but if it feels like your marketing isn’t delivering results, it’s probably because the marketing isn’t fitting your needs. Like enVisioning Success podcast co-hosts Laura and Julia discuss in their episode, The Long Game: Strategic Marketing for
Engagement Marketing: How Do You Talk to Customers Online?
Engagement. If you’re working on marketing your business and brand, you’ve probably heard this term (maybe even seen it in metrics on social media analytics), but what does it really mean? Engagement is when customers interact with your brand (usually online). These interactions can take multiple forms, such as likes and comments on social media,
What Should I Look for in a Marketing Plan?
Whether you’re working with an internal marketing department or an outside marketing agency, the first step to any major marketing push should be a marketing plan. As discussed by enVisioning Success co-hosts Julia and Laura in their podcast episode, Laying the Groundwork: Crafting Your Marketing Plan, a marketing plan is critical in understanding where your
Do You Need a Better Website for Your Customers?
A critical part of your business and marketing strategy is knowing who your customers are. But as your business grows and time passes, that customer base also grows. At some point, you’ll need to review and realign your business to better serve this moving target, including a better website for your customers as they change.
Expanding Your Business with an Outsourced Marketing Firm
Once you reach a certain size, you need a dedicated marketing team. Your executive team, your sales team, that intern finishing up their semester—not only do they all have better things to do with their time, but they also don’t have the full expertise required to properly develop and roll out a marketing strategy. In