Dive into Vision’s Blog for top-notch marketing and advertising insights. Discover practical tips, industry trends, and strategic advice to elevate your business.
One of the marketing pitfalls discussed in the enVisioning Success podcast episode, The Benefits of Partnering with a Marketing Agency, is spaghetti marketing. Co-hosts Laura and Julia have many years of experience consulting with businesses
Marketing is an organic part of any business, and it’s one whose responsibilities and scope can creep up on a business as it grows. The problem arises when the needs of your business that are
If you need help with your marketing—and everyone does, including marketing agencies—there are many reasons it can be hard to commit to and then build a relationship with a marketing agency. Feeling out potential marketing
It’s easy to talk about all the things you don’t want in an outsourced marketing agency—lack of communication, bad quality content, poor ROI—but what about the opposite? Today we’re looking at the green flags to
You know you have to do marketing for your business, and you’ve probably done marketing in the past, but if it feels like your marketing isn’t delivering results, it’s probably because the marketing isn’t fitting
Once you reach a certain size, you need a dedicated marketing team. Your executive team, your sales team, that intern finishing up their semester—not only do they all have better things to do with their
So, you want better marketing for your business: should you hire a marketing agency? And if so, what kind? What needs do you have, what are you interested in marketing, and who even is the
No one likes to hear “no,” especially if you work in sales. On the enVisioning Success podcast episode, The Power of “No:” Navigating Rejection and Refocusing Efforts, co-hosts Laura and Julia express the frustration of
Not every business has immediate sales. With no product or service with an immediate download or delivery, they rely on long sales cycles of their salespeople reaching out, establishing relationships, having multiple meetings, and going
The effectiveness of your sales and marketing teams is increased if they work together—marketers can better line up leads for the sales team, and salespeople can better dial in target markets. But what if you’re
Your sales team has only so much time in the day—especially if your only sales team is you as a business owner. Having your marketing team pre-qualify leads for the sales team is a win-win,
Marketing and sales were made for each other—literally. Marketing aims to make it easier for your sales team to sell, with everything from lead generation to producing sales themselves. But sometimes, your marketing and sales
