Dive into Vision’s Blog for top-notch marketing and advertising insights. Discover practical tips, industry trends, and strategic advice to elevate your business.
The thing that good clients and bad clients have in common is that they both pay, but at some point, the drain these clients take on your relationships, time management, and even employee churn, means
Everyone’s talking about authentic marketing right now, and for good reason. Heading into 2025, we saw a major shift: people moved away from generic content and started craving something real. But at the same time,
Every business and brand is different, but depending on your industry—that broad category your company belongs to—some marketing makes more sense than others. In this podcast episode, Stop Taking Whatever Walks in the Door, co-hosts
When you start doing in-depth marketing for a business, there’s always the risk of falling too in love with your own brand. While you should do art for art’s sake, the same cannot be said
If your marketing strategy doesn’t include building a community, you’re sacrificing long-term customer loyalty and revenue. In our podcast episode, Creating a Community: Why Buying Becomes a Byproduct, we break down what community marketing means
If your marketing feels polished but forgettable, it’s probably missing one key step: emotion. Emotional marketing turns a message into a moment, something people connect with, remember, and act on. Our podcast episode, Magnetic Content
Empathy isn’t fluff—it’s one of the most effective tools in your marketing strategy. If your messaging focuses more on what you do rather than your audience’s feelings, you’re missing the mark. Emotional relevance makes people
Retention of both clients and staff comes down to one thing: clarity. If your communication isn’t clear, consistent, and aligned with your target audience, you’ll lose them. Polished writing helps, but you must understand your
When trust isn’t the priority, sales conversations quickly become one-sided. Rehearsed pitches leave little room to understand what the prospect actually needs. But here’s the truth: people don’t buy because you have the perfect pitch—they
Think marketing is the key to overnight business growth? Think again. One of the biggest misconceptions in business is treating marketing like a silver bullet. A quick fix for sales, visibility, and success. But that’s
Are you building a business by blindly following “the rules?” Well—you might just be setting yourself up for failure. Just because something is widely accepted doesn’t mean it’s right—or even effective. Breaking those rules? That’s
Scammers are always getting smarter, and their latest trick involves fake account warnings sent to your Meta business page on Facebook. They claim you’ve violated Meta’s policies, threaten to shut down your page, and provide
