Are you building a business by blindly following “the rules?” Well—you might just be setting yourself up for failure. Just because something is widely accepted doesn’t mean it’s right—or even effective. Breaking those rules? That’s where businesses thrive. In our podcast episode, Burn the Playbook: When Common Business Rules Don’t Apply, we dive into the importance of questioning business norms and how ditching outdated practices can lead to smarter strategies.
Business Myths and Questioning Industry Norms
Just because it’s the way things have always been done; doesn’t mean it’s the way things should be done. Being told, “We’ve always done it this way,” isn’t just frustrating; it’s a guarantee to keep your business stuck in mediocrity.
Instead of blindly following what everyone else is doing, let’s take a step back. Are these so-called “best practices” actually working for your business and your clients, or are they just industry traditions that no one’s bothered to question? At the end of the day, success isn’t about following the crowd; it’s about doing what moves the needle for you.
Are Business Myths Holding You Back?
Not everything labeled as “business wisdom” holds up. Myths like needing a huge budget or following every social media trend can keep you stuck chasing the wrong goals, instead of focusing on what actually moves the needle and brings you to your ideal client. Here are some common business myths:
- We need a large budget to market effectively.
- We must follow all social media trends to be successful.
- Customers only care about the lowest price.
- A one-size-fits-all approach works for everyone.
- Networking is all about giving and getting referrals.
About the enVisioning Success Podcast
This article is based on topics discussed in enVisioning Success, our weekly podcast hosted by Vision Advertising CEO Laura DiBenedetto and COO Julia Becker Collins. In it, they discuss all things business and marketing, from lead generation to leadership. Find us on PodBean to download from your platform of choice, or subscribe to our mailing list to get new episodes and other news delivered directly to your inbox. Interested in working with Vision Advertising? Learn more about our services and contact us today.
